Heritage institutions have an impressive track record when it comes to the use of media. As transmitters and receivers of information in various shapes, heritage institutions themselves are seen as a medium.
The technological innovations that are changing the way we work and live demand new skills of the people managing it. This requires for heritage institutions to take on a new attitude towards their proposition and their audience communication. When teaching media in heritage it’s often a generational difference that disrupts the vision on the digital strategy. This reflects strongly on the training of the future heritage professional and the skills or competences that are needed. A new curriculum is needed to meet the future heritage professionals - at least half way.